Archive - Category Pirates

Marketing As A Profit Center Part 1: How Tesla Is Using The Rental Car Category As Profit Positive Marketing

Tesla’s new form of marketing drives the core & makes money in it of itself.

Jan 16 • Category Pirates 🏴‍☠️

How to multiply leverage without multiplying headcount

How to become an Agentic CEO

Jan 14 • Category Pirates 🏴‍☠️

Thinker's High: A Year Of Category Pirates Proverbs To Design The Future You Want

Our new book is officially available.

Jan 12 • Category Pirates 🏴‍☠️

The Secret to Success In 2026 Is Hiding in Plain Sight (LinkedIn, Lenny & Noam Just Proved It)

Dear Friend, Subscriber, and Category Pirate,

Jan 9 • Category Pirates 🏴‍☠️

Win The Customer's Customer: How Clint Carnell Became CEO Six Times By Designing What's In Bounds

How category design creates pricing power by solving for your customer's customer instead of your customer.

Jan 9 • Category Pirates 🏴‍☠️

1:33:34

How to build your own Pirate Eddie Bot in 2026

Join us for a live AMA with Pirate Jack, the Native Digital who built ours

Jan 7 • Category Pirates 🏴‍☠️

The Agentic CEO: How AI Agents Can Help A 1st Time CEO Become A Legendary CEO

Simplify strategy, drive results, and bend time as an Agentic CEO

Jan 2 • Category Pirates 🏴‍☠️

December 2025

3 questions you need to answer before 2026 starts

What we’re building in 2026 and what it means for you.

Dec 31, 2025 • Category Pirates 🏴‍☠️

The Best Of Category Pirates 2025

How we became an AI-first startup and had our best year ever

Dec 26, 2025 • Category Pirates 🏴‍☠️

14 audiobooks to keep your category momentum over the holidays

Here's your excuse to disappear for 20–40 minutes.

Dec 24, 2025 • Category Pirates 🏴‍☠️

Transformational Books Audiobook

Why $100 Books, Non-Obvious AI Bundles, & Category Design Are The Keys To Designing The New Business Book Category

Dec 23, 2025 • Category Pirates 🏴‍☠️

26:19

The $100 Book Audiobook

Why Book Economics Is Broken And How Authors Can Leverage Pricing To Increase The Value Of Their Intellectual Capital

Dec 23, 2025 • Category Pirates 🏴‍☠️

42:57

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts