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How To Design A Category-Of-One Career
The framework legendary careers are built on — and everything we published last month.
Feb 5
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Category Pirates 🏴☠️
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How To Design A Category-Of-One Career
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Quick Loot: What the Category Kings of snow and sound have in common
How to turn your bold idea into a market-leading movement.
Nov 19, 2024
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Category Pirates 🏴☠️
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Quick Loot: What the Category Kings of snow and sound have in common
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Quick Loot: 5 traits to look for in creative collaborators
Your guide to Grammy-worthy business bandmates.
Nov 12, 2024
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Quick Loot: 5 traits to look for in creative collaborators
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Quick Loot: The power of play
Breakthroughs in Category Design happen when you’re free to experiment.
Nov 5, 2024
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Quick Loot: The power of play
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Buried Treasure: How to price for life-changing economic outcomes
Most people radically undervalue themselves.
Oct 30, 2024
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16
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Buried Treasure: How to price for life-changing economic outcomes
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Quick Loot: A 5-stage framework to rethink "disruptive innovation"
For established companies, disruption is not the path to survival.
Oct 29, 2024
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Category Pirates 🏴☠️
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Quick Loot: A 5-stage framework to rethink "disruptive innovation"
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Think you know how to read? Think again
This mindset shift will change how you interpret information.
Oct 16, 2024
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Category Pirates 🏴☠️
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Think you know how to read? Think again
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Category Design Tip: Don’t Disrupt—Design
Why “disrupting” yourself can sink your business.
Oct 11, 2024
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Category Pirates 🏴☠️
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Category Design Tip: Don’t Disrupt—Design
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Unlock Your Inner Resilience: 3 Audiobooks to Find Your Value and Conquer Adversity
Be the hero of your career and category.
Aug 26, 2024
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Category Pirates 🏴☠️
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Unlock Your Inner Resilience: 3 Audiobooks to Find Your Value and Conquer Adversity
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Forget Brand Marketing: 3 Audiobooks to Create Value and Attract Customers
If brand marketing doesn’t work, what’s a marketer to do?
Aug 5, 2024
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Category Pirates 🏴☠️
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Forget Brand Marketing: 3 Audiobooks to Create Value and Attract Customers
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Category Science Collection: 3 Audiobooks to Help You Spot the Future Before It Arrives
Become a future-creating, opportunity-spotting Category Scientist.
Jul 15, 2024
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Category Pirates 🏴☠️
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Category Science Collection: 3 Audiobooks to Help You Spot the Future Before It Arrives
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5 steps to sell without selling
The only way to develop “No-Sell” Sell swagger is to start doing it.
Jul 1, 2024
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Category Pirates 🏴☠️
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5 steps to sell without selling
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