Category Pirates

Category Pirates

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Learn from legendary Category Designers

Win The Customer's Customer: How Clint Carnell Became CEO Six Times By Designing What's In Bounds
How category design creates pricing power by solving for your customer's customer instead of your customer.
 • Category Pirates 🏴‍☠️
1:33:34
The Agentic CEO: How AI Agents Can Help A 1st Time CEO Become A Legendary CEO
Simplify strategy, drive results, and bend time as an Agentic CEO
 • Category Pirates 🏴‍☠️
Transformational Books: Why $100 Books, Non-Obvious AI Bundles, & Category Design Are The Keys To Designing The New Business Book Category
Authors! The status quo has got to go.
 • Category Pirates 🏴‍☠️
The Power Of Human Judgement: What CEOs Keep Missing About AI (From A Chief Talent Officer)
HR's greatest power is judgment, and AI just made it scalable.
 • Category Pirates 🏴‍☠️
1:05:17
Why Naming Invisible Pain Turned Melissa Andrews Into A Category-Of-One
How the right language shrinks sales cycles, opens new markets, and makes your business the only.
 • Category Pirates 🏴‍☠️
42:23
How To Turn One Big Win Into Repeatable Success With Pablo Gonzalez
What do you do after a big win?
 • Category Pirates 🏴‍☠️
51:30
Movements, Not Marketing: How To Design Strikes That Write Your Category Story With Ryan Meegan
DUDE Wipe's A→G framework that turns stunts into stories, and stories into movements.
 • Category Pirates 🏴‍☠️
55:53
Slow Dopamine: How To Build A Career That Lasts By Losing Yourself In The Work With Monroe Jones
Why joy, generosity, and the bliss of self-forgetfulness fuel legendary creativity.
 • Category Pirates 🏴‍☠️
1:03:18
No Resume Required: How Nick Bennett Made The Job Hunt Irrelevant
Four strategic shifts to find signal and scale as a solopreneur.
 • Category Pirates 🏴‍☠️ and Nick Bennett
53:04
The Power Of Pricing: How Rafi Mohammed Built A Career That Let Him Quit Selling Time Forever
A pricing strategist’s journey from corporate consultant to Creator Capitalist.
 • Category Pirates 🏴‍☠️
1:02:41
From Corporate Track To Category Creator: How Holley Miller Built A Business That Gave Her Agency And Leverage
A tactical breakdown of how to turn your reputation into a category-defining business.
 • Category Pirates 🏴‍☠️
57:04
Why Your Identity Is A Choice (Not A Label) With "IRON" Mike Steadman
When you know who you are, you don’t chase—you charge.
 • Category Pirates 🏴‍☠️ and "IRON" Mike Steadman
54:01
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