How to Know If You Compete or Create New Value
The key is if you have something else (other than yourself and your own personal wants & needs) to be on mission for.
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Dear Friend, Subscriber, and Category Pirate,
Being a Category Designer forces you to look in the mirror and reflect on very important questions.
Do you fight over old things or create new things?
Do you capture value or create net-new value?
Are you a mercenary or a missionary?
Let us explain why your answers matter to the world.