Brilliant post. Thanks for covering everything in so much detail.
I’m at a point in my life where I have a hand (or maybe just a finger) in several different pies in different categories and I could really do with focusing more on which category I want to be in.
Hey guys, I'm just finishing my book on the new category I am creating, along with all the SEO content, and my questions to you, is when should I let the cat out of the bag about my new category? My plan is to publish my book and content and do many things for a lightning strike all in a short window of time. Should I have keep everything a secret until I'm ready for the lightning strike?
Dear Category Pirates team, I am trying to cancel my subscription but i used my work email and have now left the company so that i have now way to connect to my account. Please help me cancel my subscription!
This is one my faves. Good work, mateys. 🏴☠️
Brilliant post. Thanks for covering everything in so much detail.
I’m at a point in my life where I have a hand (or maybe just a finger) in several different pies in different categories and I could really do with focusing more on which category I want to be in.
This has given me lots to think about.
In what order do you recommend reading your four books?
Hey Forrest, it depends on what you're looking to learn.
• The 22 Laws will help you get a solid footing on the fundamentals of category design—it's a must-read and a great reference guide.
• Snow Leopard is perfect if you're looking to create a category of one as a writer or creator.
• The Marketer's Guide is specifically for using category design in marketing.
• The Category Design Toolkit is great for getting the hang of category design in a business context.
Let us know if that helps, or if you have other questions.
Hey guys, I'm just finishing my book on the new category I am creating, along with all the SEO content, and my questions to you, is when should I let the cat out of the bag about my new category? My plan is to publish my book and content and do many things for a lightning strike all in a short window of time. Should I have keep everything a secret until I'm ready for the lightning strike?
Great question. We answered it in a Pirates Perspective video and want to make sure you saw it: https://categorypirates.substack.com/p/do-i-keep-my-category-secret
Thanks, this new concept is blowing my mind, but at the same time giving me many ideas to implement in my company.
Mind blowing is the first step to different thinking.
Good insight. Can I translate part of this article into Spanish with links to you and a description of your newsletter?
Dear Category Pirates team, I am trying to cancel my subscription but i used my work email and have now left the company so that i have now way to connect to my account. Please help me cancel my subscription!
Hi Caroline, can you please send us the email connected to your account to hello@categorypirates.com? We'll get it sorted.